A subscription is coming to the LazyDog Editor, and we would rather explain it honestly now than surprise you with it later. The short version: the editor is free and stays free. What costs money is the handful of tools that hand work to an AI model — because those cost us money every single time somebody presses the button.
Where the line is drawn
Not a marketing decision. The line sits exactly where our costs sit.
Always free
- Typing, editing, restyling
- Moving, resizing, layering
- Colours, fonts, brand kit
- Elements, photos, backgrounds
- Transitions and animations
- Opening and saving your files
- Exporting the finished deck
Costs tokens
- Compose a presentation
- Add AI-generated slides
- Fill a deck from your content
- Rewrite, summarise, translate
- Remove an image background
- Break a PDF or PNG into an editable deck
You could use the editor every working day of your life, never touch the AI panel, and never pay us a rupee for it.
What a token actually buys
Tokens are counted per unit of work, not per session, so a small job costs a small amount. The rates:
In practice: composing a ten-slide deck is 50 tokens. Filling that same deck from your own written content is 120. So a complete deck, built and written for you end to end, is around 170 tokens.
Everyone starts with a free balance
Sign up and 40 tokens land in your account. No card, no trial countdown. That is roughly one eight-slide deck composed for you — enough to find out whether the automated tools are worth anything to you before you are asked for money.
The plans
| Plan | Price | Tokens | Roughly |
|---|---|---|---|
| Pro | $19 / month | 1,500 a month | ~8 full decks built & written |
| Studio | $39 / month | 3,750 a month | ~22 full decks |
| Pro Annual | $192 / year | 1,500 a month | Pro, two months cheaper |
| Studio Annual | $408 / year | 3,750 a month | Studio, two months cheaper |
| Flex | $50 once | 6,000, valid a year | No monthly reset — use them when you like |
Annual plans are billed once a year but the allowance still arrives monthly. Flex is the odd one out on purpose: a single payment, a year to spend it, for people whose work comes in bursts rather than every week.
Two rules that protect you
Most token systems are designed so you lose what you do not use. Ours has two rules that exist to make that less brutal.
- Half your leftovers carry forward. Finish a month with 400 tokens unused and 200 ride into the next month on top of your new allowance. A quiet month is not a wasted payment.
- A 30-day grace window. If your plan lapses — you cancel, or a card fails — your balance does not vanish that night. You have 30 days to come back, and your carried-forward tokens are still waiting. Past that, the old balance expires.
And if you cancel, tokens you have already paid for stay yours. Somebody who pays for August and cancels on the 2nd keeps August's tokens. They bought them. Taking them back would be taking back something already paid for.
Buying a template is a different thing entirely
Worth saying plainly, because these two get muddled everywhere else:
- Buying a kit is a one-time purchase — the file is yours, no subscription involved, no expiry.
- A subscription buys tokens for the editor. It does not include kits, and it never will.
We keep them apart on purpose. Every kit sale is one real sale at one real price, and every kit is priced on its own merits. The moment a subscription started handing out "free" kits, that arithmetic would stop being honest — and the work that goes into each kit would be the thing paying for it.
You can always see the number
Your balance sits in the corner of the editor as a small ⚡ token chip, updating as you work. No hidden meter, no surprise at the end of the month. When a balance runs out the editor tells you exactly what the action needed and what you have — it does not silently fail or quietly charge you.
Read the companion post on the Windows desktop app, which is where most of this will live.